No more “green” lies! Don’t let the EU kill the anti-greenwashing law.

Why is this important?

Have you ever paid more for an “eco-friendly” t-shirt, chocolate or coffee?

You might have been scammed. More than half of all green claims that companies put on products in Europe are vague, exaggerated, or just plain false. [1]

A new European law was supposed to stop this greenwashing. [2] It would have forced companies to prove their environmental claims — with independent checks and real penalties for lying.

But just before the final round of talks, the European Commission suddenly pulled the plug on this law — after pressure from conservative and far-right politicians who want to destroy all the environmental laws we fought hard for. [3]

Even though the Commission later walked it back — it triggered a domino effect, with several governments suddenly pulling their support. [4]

Now the law is hanging by a thread.

The Commission’s sudden doubt sparked outrage among EU political groups from the Greens to the centrists. [5] The top climate official within the Commission has called it undemocratic and dangerous for climate progress. [6] 

Finally voices within the EU institutions are standing with us to demand an end to the dismantling of Europe's green policies.

If thousands of citizens add their voices to this outrage, vested interests will not be able to quietly kill the law. Let’s force them to restart the talks and pass a law that holds companies accountable for scam green promises.

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